Zafiro Hotels once again helping
Zafiro Hotels is taking part for the third consecutive year in the Red Nose Hotels campaign supported by the Balearic Islands Hotel Federation together with the non-profit organisation Sonrisa Médica. The objective? To help their clowns continue to bring happiness to children in hospitals in the Balearic Islands and show that laughter is the best medicine.
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Red Nose Hotel campaign
The Red Nose Hotel campaign started by Sonrisa Médica in 2014 allowed the Balearic Islands hotel industry to get involved and do its bit to support the fantastic work carried out by the organisation.
Since then, participating hotels have raised about €80,000, with the number of hotels increasing every year and reaching 69 last year. The money raised in the hotels has allowed an increase in the number of clowns and more visits to more hospitals on the islands.
Every year the Zafiro Hotels team enthusiastically awaits the campaign and has so far managed to raise a total of €21,322. This significant amount has only been possible thanks to the invaluable work of the team of people that organise collections in the hotels and also to the generous contributions of our guests.
For the first time ever, this year the campaign has been extended from 15 days to 3 months at the request of the hotel industry. Marc Balaguer, Assistant Director of Operations at Zafiro Hotels explained that “we asked if we could extend the campaign because it will give our guests more chances to join in and not force us to focus everything on a single two-week period. We hope that this will also allow us to continue to increase the amount of funds we raise”.
Zafiro Hotels with the Little Ones
Bingos, raffles, photos with Yzzy are just some of the activities, among many others, that take place at the hotels. "All departments are involved in one way or another, and it’s fun for both us and the clients. Also, in our hotels, the little ones are also the protagonists, and that’s why we all embrace this campaign with much affection," explain the Public Relations representatives of Zafiro Palace Palmanova and Zafiro Palace Alcudia, Anabel Dhaenens and Tamara Elsa, respectively.
This collaboration with Sonrisa Médica is part of the corporate social responsibility actions carried out by the chain. "Our intention is to maintain this commitment and participate in more charitable projects like this one that help make a positive impact on the local community," says Elena Alzamora, Corporate Human Resources Director of Zafiro Hotels.
Smiles, the Best Medicine
Sonrisa Médica was founded in 1994 as a non-profit organization, pioneering in Spain by promoting laughter as the best medicine. With this motto, their team of professional clowns works to bring joy to the hospitals in the Balearic Islands.
Thanks to their music, magic, and games, they manage to ease the tension of the little ones and open the door to humor, an important factor in the recovery process.
"We all know someone who has to stay hospitalized, sometimes for a long time. When it’s a child, those are difficult times, and it’s appreciated when a group of clowns comes to brighten their day. The vocation of these people never ceases to amaze me, and I find their work truly wonderful," concludes Marc Balaguer.
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